My work is shaped by a long line of women who created beauty both out of love and out of necessity.
welcome, I'm Rachel
That perspective has followed me through every chapter of my life — from early creative ventures to years of leadership and communications work in community and mission-driven settings. In those environments, I learned that how something feels can be just as important as how it looks — and that design can hold dignity, complexity, and legacy all at once.
Studio Suarez grows out of that history. Today, I work with founders whose work carries depth, responsibility, and lived experience — people who want their brand to reflect the substance of what they’ve built, not just its surface. I approach this work with care, conversation, and a thoughtful pace, treating branding as a form of stewardship as much as design.
If you’re building something meaningful — and want your brand to feel aligned with the story behind it — I’d be glad to talk with you.
in my family, beauty is a way of making meaning in uncertain seasons and a way of honoring what matters.
florals
possibility
bestie dog
reminding us that making things is never a waste of time
the ocean
inspiration / inspiration / my inspiration
We begin in conversation — unrushed, honest, and thoughtful. You’re welcome to bring the ideas you’ve scribbled in notebooks, the directions you’ve held onto quietly, and the parts of your work that haven’t yet had language or expression. We’ll talk, sort through what matters, and make space for what your brand is becoming.
Yes, there will be strategy, frameworks, and moodboards — tools that help us make clear decisions and move with intention. But the heart of the work is you: your instinct, your experience, and the meaning your work carries. My role is to help shape that into a brand that feels aligned, grounded, and enduring.
how we'll work
This isn’t a quick transaction. It’s a collaborative process built on trust, care, and shared responsibility for the story we’re putting into the world.
every idea needs a place to go.
let's talk about yours.
when you're ready to take the next step
make the dream real
